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Ideas

In Collioure, messages on stormwater outlets to fight against pollution

The idea is simple but the message is strong. The municipality of Collioure, in the Pyrénées-Orientales, had the idea of ​​sealing a plate next to 23 rainwater drainage grilles on which is written: "Do not throw anything. Do not empty anything. The sea begins HERE ". The message is clear and addresses passers-by who confuse the mouths of evacuation of rainwater with bins thinking that the main thing is that the detritus disappears.
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Ideas

This video will help you make the big commission at your in-laws

It's not always easy to go to the bathroom when you discover your family ... In the United States, the company Poo-Pourri sells deodorizing sprays for toilets. To promote it, this company had the idea, in collaboration with Number Two Productions, to unveil an interactive and offbeat video featuring a young woman who discovers her beautiful family ... and who has to face the want to do the big commission.
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Ideas

An ephemeral restaurant where you eat on the floor

Would you be willing to eat on the floor if we could certify that it is clean? In Belgium, the brand Black & Decker has set up a surprising operation to promote its Stam-Mop steam broom. In collaboration with the agency These Days Y & R, the brand imagined the "Floor 99.
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